Resume

SKILLS

A/B Testing • Ad Design • Adobe XD • Aftereffects • Agile • Android • Animation • Axure • CMS • Cross-functional collaboration CSS • Data-driven design decisions Data Visualization • Figma • InDesign • iOS Logo design • Mac OS • Mobile-first design Mockups • MS office suite • Online Advertising • Photoshop Requirements Gathering • Scrum • Sketch • Social Media Marketing Typography UI/UX Design • Usability studies • Usability testing • User-centered design • User research • User stories • UX strategy

EXPERIENCE

OUTLAW MANIFESTS - Creative Director

Remote, 01/2002 — Present

Serves as the executor for providing quality design marketing

  • Plans and facilitates consultations to assist clients in establishing a vision for their project

  • Brainstorms innovative ideas and concepts needed for existing and new brands

  • Studies market trends and public opinion research to determine the success of business services

  • Produces quality projects associated with company brand including logo, stationery, social media marketing, CMS and web design

  • Created industry-leading domain experience — such as VUE, end-user personalization, platform configuration, page layouts, design system management, or data visualization.

  • Work with industry-standard tools and software like Figma, Sketch, Invision, and pen and paper to define your work at low and high fidelity

  • Utilizes user research (contextual testing and user insight tracking) to drive analysis of industry and agency trends

  • Manages project queue/calendar to ensure deadlines are met timely

Lowe's Companies, Inc - Senior UX Designer

Remote, 11/2021 – 09/2024

Partnered with Lowe's to create innovative web and mobile experiences for customers and homeowners nationwide

  • Produced High-Quality Design Artifacts

  • Built and delivered consistent high-quality design artifacts including wireframes, concept sketches, pixel-perfect design comps, presentations, and documentation.

  • Comprehended complex business requirements and user stories.

  • Produced, reviewed, critiqued, and influenced the direction of the Design deliverables and direction of various projects across multiple platforms/suites of products.

  • Worked cross-functionally with other managers and leaders to ensure the quality and consistency of the work.

  • Stayed on top of digital trends, emerging technologies, and new tools to continually improve the team’s position as experts in usability.

  • Produced and delivered the design deliverables within multiple projects within a platform.

  • Drove the tactical direction of the design experience on a project-by-project basis.

  • Developed the presentation and delivery method to convey intent and obtain approval from stakeholders and business partners.

JOHNSON & JOHNSON - Senior UX Designer

Remote, 07/2020 – 11/2021

Partnered with Johnson & Johnson, a leader in the healthcare industry, to create innovative and engaging experiences for both web and mobile environments for patients, parents, and clients worldwide.

  • Synthesized large amounts of information to drive understanding for internal team members and external partners. Examples include analyzing user research, auditing the competitive landscape, and crafting research into compelling presentations.

  • Evaluated UI usability, mapping user flows, defining information architecture, and wireframing new features based on Engineering, Human Factors, and User-Centered Requirements.

  • Assisted with pixel-perfect screen layouts - refining the hierarchy of elements and building screens using assets from our design system.

  • Prototyping micro interactions via a UI prototyping tool Figma.

SHOOTPROOF- Senior UX Designer

Remote, 07/2019 - 07/2020

Partnered with ShootProof, a leader in photography solutions, to create innovative and engaging experiences for both web and mobile platforms, empowering photographers and clients around the globe

  • Led end-to-end UX design processes, delivering seamless user experiences across web and mobile platforms for photographers and clients worldwide.

  • Facilitated user research and usability testing, utilizing data-driven insights to inform design decisions and improve product functionality.

  • Developed intuitive user flows, wireframes, and high-fidelity prototypes to enhance navigation and drive user engagement.

  • Collaborated with product managers, developers, and marketing teams to ensure design solutions aligned with business goals and maintained brand consistency.

  • Defined and maintained a comprehensive design system to ensure visual and functional consistency across all digital touchpoints.

  • Advocated for accessibility and usability standards, ensuring inclusive design practices across platforms.

  • Stayed informed of UX trends and innovations, applying cutting-edge design strategies to elevate user experience and keep ShootProof at the forefront of the industry.

  • Mentoredandprovidedguidancetojunior designers,fosteringacollaborativeandgrowth-orienteddesignenvironment

AVEANNA HEALTHCARE- Lead UI/UX Designer

Smyrna, GA, 11/2018 - 03/2019

Partnered with ShootProof, a leader in photography solutions, to create innovative and engaging experiences for both web and mobile platforms, empowering photographers and clients around the globe.Led end-to-end UX design processes, delivering seamless user experiences across web and mobile platforms for photographers and clients worldwide.

  • Was a leader in defining and overseeing the UX process across Aveanna, encouraging self-development and improvement within the team, ensuring best practices are employed across different teams

  • Actively fed ideas and suggestions on how to improve the UX for Aveanna's caregivers to the PO, PM, and Directors, and worked with the team to refine and roll out best of breed practices to all teams.

  • Defined and reinforced adherence to Accessibility Standards

  • Worked as a subject matter expert on UX as well as providing expert UX cross-team support, standardization, best practices and interconnection.

  • Partnered with business Product Owner, Marketing roles, Scrum team members, and subject matter experts to support the development of user interfaces that are implementable on the web as well as mobile platforms.

  • Took a user-centered design approach and rapidly tested and iterated designs.

  • Created mockups and/or prototypes for usability testing and requirements gathering.

  • Ensured that the user experience and architecture is applied consistently by overseeing the use of brand guidelines, color, font, icons and other artifacts, and ensures compliance with Accessibility Standards

HOME DEPOT, ENTERPRISE UX- Senior UI/UX Designer

Atlanta, GA, 02/2018 - 07/2018

Served as the team leader for intuitive, quality products for modern software development teams

  • Translated business requirements and user stories into meaningful interactive experiences

  • Provided strategic thought leadership relating to principles of usability and user-centric design

  • Worked directly with end users to collect and analyze quantitative and qualitative data via research

  • Collaborated with other agile team members (product managers, developers, QA) to support the implementation of user interface architecture

  • Applied corporate UX standards to new software products and modules to ensure compliance

  • Identified cases where corporate standards may negatively impact product functionality/usability and effectively communicate both the issue and alternative solutions

  • Lead design of one or several features including user needs assessment, varying fidelities of wireframes/prototypes, final visual comps/graphics

CINC - Commissions, Inc.- Lead UI/UX Designer

Marietta, GA, 11/2016 - 03/2018

Served as a team leader for the mobile implementation for the fastest growing real estate technology platformTranslated business requirements and user stories into meaningful interactive experiences

  • Collected and analyzed user behavior through server logs, online experiments (A/B testing), benchmark studies, lab studies, and surveys

  • Worked with designers, product managers, engineers, and research managers to prioritize research opportunities in a fast-paced, rapidly changing environment

  • Advocated technical research findings to diverse audiences through written reports and oral presentations

  • Managed a team of user experience researcher and designers

ADP - AUTOMATIC DATA PROCESSING, INC- Lead UI/UX Designer

Alpharetta, GA, 10/2014 - 10/2016

Served as a team leader for one of the world's leaders in human resource solutions “MyADP”/ “RedBox” application ($700 million in annual revenue)

  • Worked hand-in-hand with multiple development teams; guiding them through UI and UX initiatives and implementations

  • Created industry-leading domain experience — such as end-user personalization, platform configuration, page layouts, design system management, or data visualization.

  • Work with industry-standard tools and software like Figma, Sketch, Invision, and pen and paper to define your work at low and high fidelity

  • Created wireframes, interactive HTML/CSS prototypes and other visual UI/UX design elements as needed

  • Managed an agile workflow consisting of daily stand-ups, scrum, and 2-week sprint cycles

  • Collaborated with product owners and stakeholders to determine client needs and goals

  • Conducted UX research and facilitated presentations for key stakeholders

  • Organized client usability studies and focus groups

education

Fayetteville State University - Art & Marketing Design

Fayetteville, NC, 1999 — 2003